Did you know that more than nine out of ten US-based companies with at least 100 employees rely heavily on social media to market their products and services? The message is clear: social media is not just an option; it’s a necessity. And it’s not just for businesses.
The people on social media are real people who need Jesus. Your church is in a unique position to learn how to be the best at reaching them. But you already know you need social media. The challenge? Finding the time, the budget, and the expertise to do it effectively.
Perhaps you’ve tried social media in the past. You started with enthusiasm, but over time, the posts became infrequent. The engagement dropped, and the campaign just wasn’t effective. Sound familiar? I am a bi-vocational pastor myself…I get it.
Here’s the truth: You don’t need to do it all by yourself. The value lies in coaching or training your team and volunteers to manage your social media, rather than doing everything for you. That’s where Bitterman Media can make a difference.
Imagine having help with crafting the vision, sets the wheels in motion, and has the experience to get things done. Someone who can extend your church’s reach and be your social media coordinator.
The average person spends nearly 20 hours per week on social media. This is where they live, work, and connect. Online communication can be tricky. Your words must be chosen carefully, your messages clear, and your posts engaging. This is where a social media professional truly makes an impact.
Your coordinator won’t just tweet, share, and tag. They will create a variety of content, including images and videos, that attract more attention and spread your message effectively. They’ll handle everything from selecting great timestamps for message recap videos, to writing compelling captions, and keeping your schedule organized.
Social media changes quickly. The advice that worked yesterday might be outdated today. You need someone who stays ahead of these trends and adapts your strategy accordingly.
Why choose Bitterman Media?
- Expertise: We understand digital marketing trends and how to leverage them for your church.
- Empathy and Clear Communication: We engage with your community and build professional rapport, ensuring your message resonates.
- Strategic Planning: We coordinate integrated campaigns across multiple channels, from brainstorming to launch and ongoing management.
- Time Management: We efficiently manage timelines and projects, ensuring consistent and timely social media presence.
- Content Creation: We craft persuasive, entertaining, and informative content tailored to your audience.
- Creativity and Design: We produce compelling visual content that keeps your followers engaged.
- Analytical Skills: We interpret data to make key decisions that enhance the effectiveness of your social campaigns.
- Customer Service: We handle inquiries and concerns professionally, maintaining your church’s reputation.
Consider this: Facebook has 1.44 billion users. Adults spend about 2.5 hours on social media every day. 56% of Americans have a social networking profile. These numbers are growing every year. Your church’s mission can extend beyond the physical walls, reaching thousands more through effective social media use.
Mental health support via social platforms is a growing need. Churches can offer resources, host online discussions, and provide solace to those silently struggling. This not only helps individuals but fosters a supportive community.
The physical limits of a church building don’t apply online. Your message can reach far and wide, providing opportunities for virtual Bible studies, prayer meetings, and more throughout the week.
Let Bitterman Media coach your team or become the voice of your church online. Together, we can ensure your church’s message reaches and impacts more lives.
Contact us today to learn how we can help your church thrive on social media.